AKRAPOVIC Logo
Left-aligned is a bold, red abstract emblem composed of two thick, angular strokes that form a hooked, swooping shape. The mark is compact and geometric, with sharp corners and a slightly tapered finish on the strokes. To the right of the e...
Logo
About AKRAPOVIC
Left-aligned is a bold, red abstract emblem composed of two thick, angular strokes that form a hooked, swooping shape. The mark is compact and geometric, with sharp corners and a slightly tapered finish on the strokes.
To the right of the emblem is a white, condensed uppercase wordmark set in an italic, sans-serif style reading "AKRAPOVIČ". The letters are tightly spaced, tall and narrow, slanted forward to convey motion; the composition sits on a solid black rectangular background.
Shapes: abstract angular emblem condensed italic wordmark horizontal lockup uppercase letterforms diacritic (caron) above final letter
Style: bold condensed italic modern minimal flat high-contrast
Text in logo: AKRAPOVIČ
The slanted, condensed letters and sharp, angular emblem visually evoke speed, forward motion and performance.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What colors are used in this logo?
Primary vivid red (#E31B23), white text (#FFFFFF) on a black background (#000000).
Is there text in the logo?
Yes — the uppercase wordmark reads 'AKRAPOVIČ' in a condensed, italic sans-serif with a caron (ˇ) over the final C.
What does the red symbol represent visually?
Visually it is an abstract, angular emblem made of two thick strokes that suggests motion and aggression; it does not depict a clear real-world object.