BIC Logo

About BIC

A bold black italic wordmark "BiC" sits inside a rounded horizontal orange rectangle with a white inner border and thin black outline. The lettering is heavy, slightly condensed and slanted forward; the lowercase "i" has a round dot.

To the left of the rectangle is a small stylized mascot: a simplified stick-figure boy with a solid black circular head (white eye/dot), an orange/yellow shirt and white shoes, holding a pen-shaped object. The overall look is flat, high-contrast and emblematic of a consumer-brand logo.

What's in it: pen stylized boy/mascot

Shapes: rounded rectangle circle (head) wordmark small human silhouette outline stroke

Style: bold italic flat minimalist mascot

Text in logo: BiC

Visually evokes writing and stationery (pen + wordmark) with a friendly, approachable mascot.