BIS - Bureau of Indian Standards Logo

A thick, rounded blue triangular frame (a triangular ring with rounded corners) encloses a darker triangular negative space. Centered near the top of the inner triangle is a solid red circle. Directly below the circle, aligned on the vertic...

Logo

Blue rounded triangular frame with a red circle inside, Hindi motto and 'Bureau of Indian Standards' in red below.
BIS - Bureau of Indian Standards logo

About BIS - Bureau of Indian Standards

A thick, rounded blue triangular frame (a triangular ring with rounded corners) encloses a darker triangular negative space. Centered near the top of the inner triangle is a solid red circle. Directly below the circle, aligned on the vertical axis, is a small blue triangular wedge that meets the base of the inner triangle.

Beneath the main mark are two red wordmarks: a Hindi line in Devanagari (printed in red) above a red English line reading "Bureau of Indian Standards." The overall composition is bold, geometric and flat, using high-contrast blue and red on a white background.

What's in it: stylized human figure (circle as head over triangular body)

Shapes: rounded triangular ring inner triangular negative space solid circle small triangular wedge (central) horizontal wordmark block

Style: geometric minimalist flat bold governmental

Text in logo: मानक: पथप्रदर्शक: Bureau of Indian Standards

Visually suggests a protective/anchoring triangular shelter with a central person-like mark (red circle over a triangular wedge), evoking guidance, standardization or oversight.

Colors

Extracted from the image. How we pick the colors →

Deep royal blue
#0F5FB0 · primary
Bright signal red
#E31B23 · secondary
Black (inner negative)
#000000 · accent

Frequently asked

What exact wording appears in the logo?

The logo shows a Hindi line in Devanagari: "मानक: पथप्रदर्शक:" and the English line "Bureau of Indian Standards."

What are the main colours and their hex values?

Primary blue #0F5FB0, red #E31B23, and black #000000.

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