BMW Black Logo
A circular badge on a black square background. The logo has a thick outer ring filled black with a thin white border; the uppercase letters "B M W" are spaced around the top arc of that ring in a bold sans-serif style. Inside the ring is a...
Logo
About BMW Black
A circular badge on a black square background. The logo has a thick outer ring filled black with a thin white border; the uppercase letters "B M W" are spaced around the top arc of that ring in a bold sans-serif style.
Inside the ring is a smaller concentric circle divided into four equal quadrants by a vertical and horizontal cross; the quadrants alternate black and white, creating a checkered, propeller-like appearance. The entire design is flat, high-contrast, and strictly monochrome in this variant.
Shapes: circle ring quartered circle arc wordmark
Style: minimalist flat geometric monochrome badge
Text in logo: BMW
Colors
Extracted from the image. How we pick the colors →
BMW Black Logo History
BMW (Bayerische Motoren Werke) is a German automobile and motorcycle manufacturer founded in 1916. The roundel badge was adopted in the 1920s and references the company's Bavarian origins; it has also been associated with a propeller motif from BMW's early aircraft-engine history.
Frequently asked
Is this the BMW logo?
Yes — this is the BMW roundel rendered in a black-and-white variant.
Why are the inner quadrants black and white here?
This image is a monochrome version of the badge; the original/most common BMW roundel uses blue and white in the quadrants.
What do the quarters represent?
Historically the roundel references Bavaria (the company's home) and has been interpreted as a propeller motif from BMW's early aircraft-engine work.
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