Bosch Logo

A two-part horizontal logo: on the left a metallic circular emblem, on the right a bold red uppercase wordmark reading "BOSCH". The emblem is a ring with a polished/silver gradient and a dark inner circle containing a geometric, H-like shap...

Logo

Bosch logo: metallic circular emblem with H-shaped inner motif and red uppercase BOSCH wordmark.
Bosch logo

About Bosch

A two-part horizontal logo: on the left a metallic circular emblem, on the right a bold red uppercase wordmark reading "BOSCH". The emblem is a ring with a polished/silver gradient and a dark inner circle containing a geometric, H-like shape made of thick bars.

The wordmark uses a heavy, modern sans-serif in bright red; letter spacing is tight and the overall look is bold and industrial. The emblem's metallic finish contrasts with the flat red of the type, giving a combined technical and corporate appearance.

What's in it: stylized armature/rotor (H-shaped)

Shapes: circle emblem ring H-shaped inner motif uppercase wordmark

Style: industrial minimalist bold sans-serif metallic gradient geometric

Text in logo: BOSCH

Evokes industrial engineering and electric motors — the circular emblem with an H-like inner shape resembles a motor armature/rotor.

Colors

Extracted from the image. How we pick the colors →

Bosch red
#E31B23 · primary
Light silver
#C9C9C9 · secondary
Dark grey
#2F2F33 · accent
Black (outline)
#0A0A0A · accent

Bosch Logo History

Robert Bosch GmbH, commonly known as Bosch, was founded by Robert Bosch in 1886 in Germany. It is a multinational engineering and electronics company known for automotive components, power tools, household appliances and industrial technology. The emblem refers to the company's electrical engineering heritage.

Frequently asked

What does the circular emblem represent?

The circle contains a stylized H-like shape resembling an electric motor armature or rotor, referencing engineering and electrical components.

What are the logo's main colors?

A bright red wordmark paired with a metallic silver/grey circular emblem and dark grey/black accents.

Is the wordmark uppercase or lowercase?

Uppercase (BOSCH) in a bold sans-serif style.

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