BP Logo
A radial, multi-layered flower / sunburst formed from overlapping pointed petals in alternating green and yellow tones; the layered petals create a white star-shaped center. The petal cluster is symmetrical and geometric, producing a stylis...
Logo
About BP
A radial, multi-layered flower / sunburst formed from overlapping pointed petals in alternating green and yellow tones; the layered petals create a white star-shaped center. The petal cluster is symmetrical and geometric, producing a stylised sunflower or sun-like emblem.
A small, lowercase "bp" wordmark in solid green sits above and to the right of the emblem. The overall look is flat, modern, and bright with a clear two-color palette (greens and yellow) plus white negative space at the center.
What's in it: sunflower sun
Shapes: radial petal starburst symmetrical flower lowercase wordmark
Style: modern flat geometric minimalist radial
Text in logo: bp
A stylised sunflower/sun (energy, growth, brightness) created by layered green and yellow petals.
Colors
Extracted from the image. How we pick the colors →
BP Logo History
This is the 'Helios' emblem adopted by BP (British Petroleum) in 2000 as part of a rebrand; it was created to replace the previous shield-based logo and is commonly referred to as the Helios sunflower. The identity was developed with the consultancy Landor.
Frequently asked
Which company uses this logo?
This is the BP (British Petroleum) logo, known as the 'Helios' sunflower.
When was this logo introduced?
The Helios sunflower identity was introduced by BP in 2000.
What colors are used in the logo?
Primary deep green, a brighter green, sunny yellow, and white in the center.
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