Cars Logo

A stylized automotive badge: a horizontally elongated, slightly trapezoidal shield contains the cursive word "Cars" centered inside. The shield sits above a downward-pointing, layered V that resembles a chrome tailfin or hood ornament. The...

Logo

Black and white stylized car badge with 'Cars' script inside a shield and a pointed V beneath.
Cars logo

About Cars

A stylized automotive badge: a horizontally elongated, slightly trapezoidal shield contains the cursive word "Cars" centered inside. The shield sits above a downward-pointing, layered V that resembles a chrome tailfin or hood ornament. The design is rendered in high-contrast monochrome (black fill with white outlines and highlights), with thin outline details separating elements.

The wordmark uses a smooth, slanted script with a flowing capital "C" and shortened descenders, giving a retro, mid-20th-century automotive feel. Overall the composition reads like a classic car emblem/badge intended to sit on a hood or grille.

What's in it: automotive badge (stylized hood emblem)

Shapes: shield/badge inverted V / chevron wordmark

Style: retro badge script wordmark monochrome automotive

Text in logo: Cars

Visually evokes a vintage car hood ornament or shield-style automotive badge, suggesting speed, classic cars, and automotive identity.

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · accent
Medium gray (outline/highlight)
#7F7F7F · secondary

Cars Logo History

This badge-style logo is the wordmark/emblem used for Disney·Pixar's "Cars" animated film franchise (first released 2006) and its related marketing and merchandise.

Frequently asked

What brand or property uses this logo?

This is the emblem-style logo for the Disney·Pixar animated film franchise "Cars."

What are the main colors in the logo?

Black (#000000), white (#FFFFFF), and a medium gray for outlines (#7F7F7F).

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