Google Adwords Logo

At left is a ribbon-like, stylized letter "A" formed by two slanted shapes separated by a narrow white gap: a green left wedge and a blue right wedge. The two shapes meet at the base and create an implied, upward-pointing A shape. To the r...

Logo

Google AdWords logo: blue-green ribbon forming an 'A' with 'Google AdWords' grey wordmark
Google Adwords logo

About Google Adwords

At left is a ribbon-like, stylized letter "A" formed by two slanted shapes separated by a narrow white gap: a green left wedge and a blue right wedge. The two shapes meet at the base and create an implied, upward-pointing A shape.

To the right of the symbol is a grey wordmark reading "Google AdWords" in a neutral, corporate type; the wordmark is horizontally aligned with the symbol and uses two shades of grey with "Google" slightly darker than "AdWords."

What's in it: stylized letter A wordmark text

Shapes: stylized 'A' two-part ribbon wordmark

Style: minimalist flat corporate clean

Text in logo: Google AdWords

A stylized letter "A" formed by two ascending ribbon shapes, suggesting the initial 'A' (AdWords/Ads) and an upward/positive motion.

Colors

Extracted from the image. How we pick the colors →

Google Blue
#4285F4 · primary
Google Green
#34A853 · secondary
Dark Grey
#5F6368 · accent

Frequently asked

What company/product uses this logo?

This is the logo for Google AdWords, Google's online advertising product (commonly referred to as AdWords).

What do the colors represent?

Visually the logo uses Google-like blue and green for the ribbon symbol and grey for the wordmark; any symbolic meaning beyond the letterform is not explicit in the mark itself.

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