Mercedes Benz El Futuro del Automovil Logo

Centered on a black background is a circular badge made from a thin double-line ring containing a three-pointed star whose arms reach the ring. The star is rendered in white/silver tones with subtle shading that gives a slightly metallic lo...

Logo

Silver three-pointed star inside a circle above the wordmark 'MERCEDES BENZ' and tagline.
Mercedes Benz El Futuro del Automovil logo

About Mercedes Benz El Futuro del Automovil

Centered on a black background is a circular badge made from a thin double-line ring containing a three-pointed star whose arms reach the ring. The star is rendered in white/silver tones with subtle shading that gives a slightly metallic look.
Below the emblem is an uppercase wordmark in black-on-white/white-on-black contrast reading "MERCEDES BENZ" with a smaller uppercase tagline beneath it: "EL FUTURO DEL AUTOMOVIL." The overall composition is high-contrast, monochrome, and symmetrical.

What's in it: three-pointed star circular badge wordmark text

Shapes: circle three-pointed star wordmark

Style: minimalist monochrome emblem luxury geometric

Text in logo: MERCEDES BENZ EL FUTURO DEL AUTOMOVIL

A three-pointed star enclosed in a circle that visually suggests motion, directionality or a propeller — connotations of engineering, transport and precision.

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary
Silver / Light gray
#B6B6B6 · accent

Mercedes Benz El Futuro del Automovil Logo History

Mercedes‑Benz is a German automotive brand formed in 1926 (Daimler‑Benz); its origins trace to Karl Benz, inventor of an 1886 patented automobile.

Frequently asked

What brand uses a three-pointed star inside a circle?

This emblem is used by the Mercedes‑Benz automotive brand.

What does the three-pointed star represent visually?

Visually it suggests a propeller or directional star, evoking motion, engineering and transport.

Can I use this logo freely?

No — this is a protected trademark of Mercedes‑Benz; permission is required for most uses.

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