Oi Logo
Brazilian operator of GSM lines
Logo
About Oi Logo
The logo appears as a stylized, abstract speech bubble in a vibrant yellow color. Inside the speech bubble shape are two white letters, "o" and "i", which are designed to be lowercase and connected. The "o" is a perfect circle, and the "i" is elongated with a rounded top, almost resembling a teardrop or a minimalist representation of a person — with the dot of the "i" connecting to the top of the vertical part, creating a continuous line. The font is modern, sans-serif, and the letters are thick, providing a contrast against the yellow background. The overall design is simple yet distinctive, likely intended to be memorable and easily recognizable. The logo connotes communication, connectivity, and approachability.
The Oi logo is a communication logo made up of around 2 different colors.
The Oi logo contains a number of different shapes, including 1 square and 4 circles.
The Oi logo is a Oi, Communication and Brazil logo.
Oi Logo Information and History
The Oi logo is an interactive sound-reactive generative logo. When a user speaks into their phone, the Oi logo changes shape, transforming into a series of fluid shapes. The company is one of the most popular telecommunications brands in Brazil. Oi's logo is an excellent example of responsive design and a good example of responsive trademark. The company's identity system is based on sound input, and the Oi logo is a great example of a responsive, interactive approach to brand identity.
The Brazilian telecom company Oi introduced a personalised version of its logo in 2014. The customised version of the brand responds to the sound, touch, and colour of the user. Consumers can save their own customised variant of the logo by using the hashtag #MyOi. The Oi logo campaign was a partnership between Onformative, Wolff Olins, and the BBDO, as well as Oi and a digital design studio called Wolff Olins.
Oi is the largest telecommunications company in Brazil. Formerly known as Telemar, it completed the acquisition of Brasil Telecom in 2009 to form the Oi brand. This is a great example of the company's innovative approach to the industry. In terms of technology, Oi has been a leader in broadband services. Its fiber optics network covers more than four hundred thousand kilometers of the country, and it has developed innovative IT solutions for businesses of all sizes.
Basic Colors
We've taken a look at the image and pulled out some colors that are common across lots of logos. The colors below aren't the exact colors found in the image, but approximations to common colors.
Advanced Colors
We've extracted the below 'advanced colors' from the logo. These should be much closer to the actual colors found in the logo. Our extractor tries to only take the main colors of the image and tries to ignore shading on anti-aliasing or shadows. This generally leads to better results, but in some circumstances you might find a few unusual colors being pulled from the logo.
Hex Colors
The below are the hex colors that are found in the logo. You can assume that these are the actual colors used in the logo. Our color extraction tool that takes the colors from the logo tries to ignore anti-aliasing and shadows, so you may sometimes find a slightly odd result, but this is rare. These colors should be very similar to the Advanced Colors, but you'll notice subtle differences. If you're interested in the exact color then use the hex, but if you're trying to describe the logo then use the Advanced Color or the Basic Color above.
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The following logos are similar to this logo.
