Reebok International Logo

Reebok International Logo Information and History

Since the introduction of the shortened "RBK" name, Reebok has been using a Delta-style logo as its primary brand symbol. However, the iconic 1992 vector logo continues to be the brand's most recognizable symbol. The new logo combines progress and legacy into a trinity of wellbeing: mental, physical, and social. The company's newest redesign reintroduces the red and blue color scheme.

In 2005, Reebok signed an exclusive partnership with the Australian A-League, and the deal paid off. In one year, 125,000 A-League jerseys were sold in Australia. However, the partnership with the Australian league ended at the end of the 2010-11 season. If you're looking for a Reebok logo vector for your business, check out our free Reebok International logo vector. Once you download it, remember to seek permission to use it.

The Reebok logo was last modified in 1979. Since then, the logo has undergone various changes. While the logo remains similar to the original, the color scheme and emblem location have changed. It is now placed under a wordmark and uses a monochromatic palette to add power and distinction. In fact, the company introduced a second emblem in 1986, referred to as "the vector." It represents the brand's new direction towards performance and globalization.

Reebok is the world's leading sports shoe company and is owned by German sportswear giant Adidas. The company's name, "Reebok," is derived from the rhebok, a species of antelope found in South Africa. Joseph William Foster, a shoemaker from Holcombe Brook, near Bolton, England, had an idea for a spiked running shoe. He went on to create J.W. Foster and Sons, and the Reebok logo was born.