Reebok Logo

A blue geometric wordmark reading "Reebok" in a custom sans-serif with a capital R and lowercase remaining letters. The letterforms are blocky with straight cuts and the "o" contains a white circular counter. Below and slightly left of the...

Logo

Blue 'Reebok' wordmark with a red angular chevron beneath the left side and a white circular hole in the o.
Reebok logo

About Reebok

A blue geometric wordmark reading "Reebok" in a custom sans-serif with a capital R and lowercase remaining letters. The letterforms are blocky with straight cuts and the "o" contains a white circular counter. Below and slightly left of the wordmark is a bold, angular red chevron/triangular 'swoosh' that points right and upward, creating a sense of forward motion.

The mark is flat, two-colour and minimalist: a dominant deep blue used for the text, bright red for the angled shape, and white visible inside the "o" and as background. The composition balances the solid type above with the dynamic triangular element beneath.

What's in it: abstract red chevron (triangular swoosh)

Shapes: wordmark rounded counter (circular hole in o) angular chevron / triangle

Style: modern sporty minimalist flat geometric

Text in logo: Reebok

Visually evokes speed, motion and athleticism through the angular red chevron under a sturdy geometric wordmark.

Colors

Extracted from the image. How we pick the colors →

Deep blue
#2F3DAA · primary
Vivid red
#E12625 · accent
White
#FFFFFF · secondary

Frequently asked

Which company uses this logo?

This is the Reebok wordmark paired with a red angular chevron.

What are the main colours?

Deep blue for the wordmark (#2F3DAA), vivid red for the chevron (#E12625), and white as background/inside the o.

What does the red chevron represent visually?

Visually it suggests forward movement, speed and athletic dynamism; it is an abstract triangular/chevron element rather than a literal object.

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