Reebok Logo
A blue geometric wordmark reading "Reebok" in a custom sans-serif with a capital R and lowercase remaining letters. The letterforms are blocky with straight cuts and the "o" contains a white circular counter. Below and slightly left of the...
Logo
About Reebok
A blue geometric wordmark reading "Reebok" in a custom sans-serif with a capital R and lowercase remaining letters. The letterforms are blocky with straight cuts and the "o" contains a white circular counter. Below and slightly left of the wordmark is a bold, angular red chevron/triangular 'swoosh' that points right and upward, creating a sense of forward motion.
The mark is flat, two-colour and minimalist: a dominant deep blue used for the text, bright red for the angled shape, and white visible inside the "o" and as background. The composition balances the solid type above with the dynamic triangular element beneath.
What's in it: abstract red chevron (triangular swoosh)
Shapes: wordmark rounded counter (circular hole in o) angular chevron / triangle
Style: modern sporty minimalist flat geometric
Text in logo: Reebok
Visually evokes speed, motion and athleticism through the angular red chevron under a sturdy geometric wordmark.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
Which company uses this logo?
This is the Reebok wordmark paired with a red angular chevron.
What are the main colours?
Deep blue for the wordmark (#2F3DAA), vivid red for the chevron (#E12625), and white as background/inside the o.
What does the red chevron represent visually?
Visually it suggests forward movement, speed and athletic dynamism; it is an abstract triangular/chevron element rather than a literal object.
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