Snapchat Logo
Snapchat
Logo
About Snapchat Logo
The logo features a ghost-like figure in white set against a background of a vivid yellow square with rounded corners. The ghost figure appears to be smiling, with a small, subtle upward curve representing the mouth, and it has no eyes or other facial features. Its form is not detailed with a smooth outline, rather it has appendages that resemble a flowing, wavy shape at the bottom, giving it a friendly and non-threatening appearance. The figure is also outlined with a thin black border that helps define its shape against the yellow background. There is no text within the square, the entire focus is on the ghostly figure. The simplicity of the design with its striking color contrast and the iconic, playful shape of the ghost is quite distinctive and easy to recognize.
The Snapchat logo is a technology logo made up of around 5 different colors.
This logo for Snapchat doesn't contain any obvious shapes.
The Snapchat logo is made up of a bunch of different colors. These colors include yellow, olive, black and white. Beyond those 4 basic colors there are also 5 more specific colors found, these include bright yellow, browny green, puke, dark brown and white.
The Snapchat logo is a Snapchat, Social Media, Communication, Mobile, Technology and United States logo.
Snapchat Logo Information and History
The Snapchat logo evokes secrecy and inaccessibility through the use of a ghost image. While the original version had a face, Snapchat's new logo features a thick outline and a blank face. It was a controversial change that sparked a firestorm of criticism. The change was made without the app's announcement, and the iOS store was unprepared for the change. Despite this, the logo is still one of the most iconic designs in the smartphone industry.
A redesign of the Snapchat logo has prompted debate among users. The new logo has a ghost-like appearance, reminiscent of the company's original Picaboo icon, which depicts a smiling ghost with two short arms and an uneven base. However, the new logo has no face, pointing to skeptics' suspicion that the company may have changed the design after the Picaboo lawsuit. It has since become a popular option for young people, and has grown to 190 million daily users as of Q1 2019.
The ghost-like image used in the Snapchat logo is reminiscent of the idea that images are transient. In addition to the ghost-like shape, the logo also contains a gradient backdrop and three-dimensional illumination and shading, making it an interesting addition to the Snapchat logo. The ghost image was based on rival apps' logos. Ultimately, the logo became a popular icon in the technology and entertainment industries. It is also a great example of the power of repetition.
Basic Colors
We've taken a look at the image and pulled out some colors that are common across lots of logos. The colors below aren't the exact colors found in the image, but approximations to common colors.
Advanced Colors
We've extracted the below 'advanced colors' from the logo. These should be much closer to the actual colors found in the logo. Our extractor tries to only take the main colors of the image and tries to ignore shading on anti-aliasing or shadows. This generally leads to better results, but in some circumstances you might find a few unusual colors being pulled from the logo.
Hex Colors
The below are the hex colors that are found in the logo. You can assume that these are the actual colors used in the logo. Our color extraction tool that takes the colors from the logo tries to ignore anti-aliasing and shadows, so you may sometimes find a slightly odd result, but this is rare. These colors should be very similar to the Advanced Colors, but you'll notice subtle differences. If you're interested in the exact color then use the hex, but if you're trying to describe the logo then use the Advanced Color or the Basic Color above.