Sparkasse Logo

A bold, flat red pictogram composed of a rounded rectangular block with two horizontal rectangular cut-outs that form a stylized letter "S". A solid red circular dot sits centered above the block, visually separating from the main shape. T...

Logo

Red rounded stylized 'S' icon with a dot above (Sparkasse logo).
Sparkasse logo

About Sparkasse

A bold, flat red pictogram composed of a rounded rectangular block with two horizontal rectangular cut-outs that form a stylized letter "S". A solid red circular dot sits centered above the block, visually separating from the main shape.

The mark is purely graphic (no wordmark present) using a high-contrast red on a light background. The form is geometric and highly simplified, with smooth rounded corners and two clear horizontal negative spaces that create the "S" reading.

What's in it: stylized letter 'S' dot (circle)

Shapes: rounded rectangle / squircle circle (dot) horizontal rectangular cutouts letterform mark

Style: minimalist flat geometric bold iconic

A highly simplified, geometric letter "S" (initial for Sparkasse) formed by the rounded block and horizontal gaps; the dot above completes the emblem and can read as a focal mark or head.

Colors

Extracted from the image. How we pick the colors →

Red
#E30613 · primary
White
#FFFFFF · secondary
Black
#000000 · accent

Sparkasse Logo History

This red stylized "S" with a dot is the widely used emblem of Sparkasse — the collective branding for local public savings banks (Sparkassen) in Germany (and used by associated banking institutions). It functions as the common corporate mark linking regional Sparkassen under the same identifiable symbol.

Frequently asked

Which organization uses this logo?

The emblem is used by Sparkasse — the network/brand of local public savings banks in Germany.

What does the logo represent visually?

A simplified, geometric letter 'S' (the initial of Sparkasse) formed by a rounded block with two horizontal cutouts and a circular dot above.