Volvo Cars Logo
A metallic circular badge composed of a thick silver/gray ring with a beveled 3D gradient and a white circular center. A short, thick arrow projects from the upper-right of the ring, forming the classic circle-with-arrow motif. A horizontal...
Logo
About Volvo Cars
A metallic circular badge composed of a thick silver/gray ring with a beveled 3D gradient and a white circular center. A short, thick arrow projects from the upper-right of the ring, forming the classic circle-with-arrow motif.
A horizontal royal-blue rectangular band crosses the circle near its middle and contains a bold, all-caps white serif wordmark reading "VOLVO." The badge has a polished, emblem-like appearance with clear light-and-shadow gradients on the metal parts.
What's in it: circle-with-arrow (Mars/iron/male symbol) wordmark
Shapes: circle ring horizontal bar arrow wordmark
Style: metallic gradient emblem 3D classic
Text in logo: VOLVO
The circle with an arrow visually evokes the traditional iron/Mars/male symbol, suggesting strength, durability and motion; the blue band with the wordmark reads as a manufacturer's badge.
Colors
Extracted from the image. How we pick the colors →
Volvo Cars Logo History
This badge-style emblem has been used by the Volvo car brand; the circle-and-arrow motif references the historical symbol for iron (and Mars) and has long been associated with Volvo’s identity to suggest strength and durability.
Frequently asked
What does the circle with an arrow represent?
Visually it is the traditional iron/Mars/male symbol, commonly used in Volvo’s identity to evoke strength and durability.
What are the main colors in this logo?
A royal/industrial blue band, metallic silver/gray for the ring and arrow, and white for the wordmark.
Is the word 'VOLVO' part of the logo?
Yes — the all-caps serif wordmark 'VOLVO' appears in white on the blue horizontal bar across the badge.
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