Algida Logo
A bold, stylised double-swoosh heart mark rendered in a single solid red. The mark is composed of two continuous curved strokes that form an inner heart shape and an outer arching outline that together create a rounded, symmetrical heart sy...
Logo
About Algida
A bold, stylised double-swoosh heart mark rendered in a single solid red. The mark is composed of two continuous curved strokes that form an inner heart shape and an outer arching outline that together create a rounded, symmetrical heart symbol.
Beneath the heart is a short uppercase wordmark reading "ALGIDA" in the same red hue. The overall composition is flat, simple and highly recognisable, using clean, thick strokes and even spacing between the symbol and the text.
What's in it: heart
Shapes: double-curved heart outline rounded arches uppercase wordmark
Style: minimalist flat bold iconic friendly
Text in logo: ALGIDA
Heart — evokes love, warmth and friendliness; common ice-cream/consumer-treat branding motif.
Colors
Extracted from the image. How we pick the colors →
Algida Logo History
Algida is the Italian market name for the Heartbrand ice-cream range owned and marketed by Unilever; the heart mark is the shared 'Heartbrand' emblem used across multiple national ice-cream brands.
Frequently asked
What brand does this logo belong to?
This is the Algida logo — the Italian-market name of Unilever's Heartbrand ice-cream range.
What does the heart symbol represent?
The stylised heart conveys warmth, love and friendliness; it is the shared 'Heartbrand' emblem used across several Unilever ice-cream brands.
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