Alibaba.com Logo

A bright orange, brushstroke-style mark forms a loose, stylized lowercase "a" (an open circular stroke with a tapered tail) centered above a matching orange wordmark. The wordmark reads exactly "Alibaba.com" in a rounded, lowercased sans-se...

Logo

Orange stylized brushstroke 'a' above 'Alibaba.com' orange wordmark on white background.
Alibaba.com logo

About Alibaba.com

A bright orange, brushstroke-style mark forms a loose, stylized lowercase "a" (an open circular stroke with a tapered tail) centered above a matching orange wordmark. The wordmark reads exactly "Alibaba.com" in a rounded, lowercased sans-serif with the ".com" attached and a small ™ superscript to the upper-right.

The composition is flat and minimal: a single orange hue used for both the symbol and the text on a white background. The symbol sits slightly left-of-center relative to the wordmark, giving a sense of forward motion and friendliness.

What's in it: stylized lowercase 'a' (abstract/brushstroke)

Shapes: wordmark curved brushstroke lowercase letterform small superscript trademark

Style: modern minimalist friendly flat rounded sans-serif

Text in logo: Alibaba.com

An abstract lowercase 'a' formed by a single brush-like stroke, visually suggesting motion, approachability and a personal/handcrafted touch.

Categories

Colors

Extracted from the image. How we pick the colors →

Alibaba orange
#FF6A00 · primary
White (background)
#FFFFFF · secondary

Alibaba.com Logo History

Alibaba.com is the business-to-business e-commerce marketplace launched in 1999 as part of Alibaba Group, founded by Jack Ma in Hangzhou, China.

Frequently asked

Which company uses this logo?

Alibaba.com — the Alibaba Group's business-to-business e-commerce marketplace.

What text appears in the logo?

The wordmark reads exactly "Alibaba.com" with a small ™ superscript.

What are the main colors?

A bright orange primary color on a white background (primary hex approximately #FF6A00).

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