Alliance Logo
A symmetrical, stylised lion's head formed entirely from decorative vector shapes. The mane is made of curving, ornamental flourishes that create a crest-like outline; the face is constructed from negative space and solid geometric shapes (...
Logo
About Alliance
A symmetrical, stylised lion's head formed entirely from decorative vector shapes. The mane is made of curving, ornamental flourishes that create a crest-like outline; the face is constructed from negative space and solid geometric shapes (nose, eyes, muzzle) that read as a bold, flat emblem.
The mark is single-colour (bright blue) with small areas of negative space creating facial detail; no wordmark or additional elements are present. Overall it reads as a heraldic/team crest with clean, modern vector edges.
What's in it: lion head
Shapes: symmetrical crest stylised lion head ornamental mane negative-space face
Style: flat vector heraldic minimalist symmetrical
Heraldic lion crest evoking strength, unity and team identity (nobility/leadership).
Colors
Extracted from the image. How we pick the colors →
Alliance Logo History
Alliance is a Swedish esports organisation founded in 2013, notable for its Dota 2 team which won The International 2013.
Frequently asked
What brand is this logo for?
This is the logo for Alliance, a Swedish esports organisation.
What does the logo depict?
A stylised, heraldic lion head formed from decorative vector shapes, evoking strength and team identity.