Amstel Light Logo
A round, medal-like badge with a wide gold outer ring containing brown text. The inner circle is split horizontally: the top half is white and the bottom half is solid red. Centered across the two halves is a bold black wordmark "AMSTEL" wi...
Logo
About Amstel Light
A round, medal-like badge with a wide gold outer ring containing brown text. The inner circle is split horizontally: the top half is white and the bottom half is solid red. Centered across the two halves is a bold black wordmark "AMSTEL" with the word "LIGHT" in white on the red half beneath it; a small "IMPORTED" appears above the main wordmark.
At the very top of the badge sits a small blue heraldic shield/crest flanked by two mirrored lions and a white letter "A" on the shield. The gold ring contains additional small brown lettering around its circumference and small dot separators, giving the whole mark a traditional, seal-like appearance.
What's in it: shield/crest two lions
Shapes: circular badge outer ring horizontal bicolour field shield/crest wordmark
Style: heraldic badge traditional metallic wordmark gradient/embossed appearance
Text in logo: AMSTEL LIGHT
A heraldic, seal-like badge suggesting heritage, tradition and brewery provenance (crest with lions, circular medal/label).
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What text appears prominently in the logo?
The central wordmark reads "AMSTEL" with "LIGHT" shown beneath it on the red half.
What shapes and symbols are present?
A circular badge with a gold outer ring, a split white/red inner circle, and a small blue shield/crest flanked by two lions at the top.
What are the main colours?
Gold (outer ring), red (lower inner field), white (upper inner field), blue (crest) and black (wordmark).
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