Antarctica Logo

A circular, badge-style beer label dominated by a deep blue outer ring and ribbon. Centered is a red vertical oval containing a highly stylized, symmetrical penguin silhouette in white and black; the red oval sits inside a textured golden-y...

Logo

Round blue-and-gold beer badge with stylised penguin in red oval, wheat ears and 'ANTARCTICA Pilsen' wordmark.
Antarctica logo

About Antarctica

A circular, badge-style beer label dominated by a deep blue outer ring and ribbon. Centered is a red vertical oval containing a highly stylized, symmetrical penguin silhouette in white and black; the red oval sits inside a textured golden-yellow ring filled with small bubble-like circles that suggest beer foam or carbonation. Flanking the badge interior are two pale wheat/barley ears that curve upward along the sides.

Across the top of the blue ring is a large arched white wordmark reading "ANTARCTICA"; a blue ribbon banner at the bottom contains the words "CERVEJA" (small) and "PILSEN" (larger). A small script line above the golden ring reads "Desde 1885" (establishment date) in cursive-style type.

What's in it: penguin (stylised) wheat/barley ears beer bubbles (textured within gold ring)

Shapes: circular badge oval (central) ribbon banner curved wheat ears

Style: badge vintage illustrative bold colours retro

Text in logo: ANTARCTICA; Desde 1885; CERVEJA PILSEN

A stylised penguin evokes Antarctica/cold; wheat ears and beer-bubble texture signal brewing and a pilsner beer.

Categories

Food and Drink
Antarctica Food And Drinks Brazil

Colors

Extracted from the image. How we pick the colors →

Deep Blue
#2C69B7 · primary
Golden Yellow
#F0C33A · accent
Crimson Red
#B61E27 · primary
White
#FFFFFF · secondary
Black
#000000 · secondary

Antarctica Logo History

Antarctica is a long-standing Brazilian beer brand (founded 1885) known for its Pilsen lager; it later became part of the larger brewing group AmBev (now AB InBev) through industry mergers.

Frequently asked

What animal is shown in the logo?

A highly stylised penguin silhouette is centered in a red oval.

What do the gold ring and wheat represent?

The gold ring with bubble texture suggests beer carbonation; the wheat/barley ears reference brewing ingredients (pilsner beer).

Does the logo include text?

Yes — the prominent wordmark 'ANTARCTICA', a small script 'Desde 1885', and the banner text 'CERVEJA PILSEN'.

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