Audemars Piguet Logo

A monochrome wordmark set on a white rectangular background. The logo is rendered in black using a classic, elegant serif typeface with slight calligraphic/italic hints; the two capital letters (A and P) are prominent and the letterforms ar...

Logo

Black serif wordmark reading "Audemars Piguet" on white background.
Audemars Piguet logo

About Audemars Piguet

A monochrome wordmark set on a white rectangular background. The logo is rendered in black using a classic, elegant serif typeface with slight calligraphic/italic hints; the two capital letters (A and P) are prominent and the letterforms are tightly kerned, giving a compact, refined look.

No additional symbols, emblems, or graphic motifs are present — the design relies entirely on the typographic treatment of the two words, presented as a paired brand wordmark.

Shapes: wordmark stacked (two-word) layout

Style: classic elegant serif monochrome luxury

Text in logo: Audemars Piguet

Elegance, heritage and luxury conveyed through a traditional serif wordmark

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary

Frequently asked

Are there any symbols besides text in this logo?

No — the logo is purely a typographic wordmark with no separate icon or emblem.

What are the logo's colors?

Strictly black on white (monochrome).

What style does the type suggest?

A classic, refined serif treatment that evokes luxury and heritage.

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