Bimbo Logo

A bold, all-caps wordmark "BIMBO" in chunky red letters sits centered on a light-blue, horizontally stretched wavy rectangle. The letterforms have softened corners and a narrow white outline that separates them from the background. The wav...

Logo

Red BIMBO wordmark in bold letters on a light-blue wavy rectangular banner with navy top and bottom stripes.
Bimbo logo

About Bimbo

A bold, all-caps wordmark "BIMBO" in chunky red letters sits centered on a light-blue, horizontally stretched wavy rectangle. The letterforms have softened corners and a narrow white outline that separates them from the background.

The wavy rectangular banner has two curved navy-to-medium-blue stripes running along its top and bottom edges, creating a layered, ribbon-like effect. Overall the mark reads as a friendly, playful retail/food wordmark on a rounded, flowing banner.

Shapes: wavy rounded rectangle horizontal wave stripes wordmark

Style: bold playful retro wordmark rounded

Text in logo: BIMBO

Colors

Extracted from the image. How we pick the colors →

Light cyan (background)
#DCEFF2 · primary
Coral red (wordmark)
#E94545 · primary
Navy blue (stripe)
#0E3A84 · secondary
Medium blue (stripe)
#2B78C9 · accent

Bimbo Logo History

Bimbo is the wordmark of Grupo Bimbo, a Mexican multinational bakery company founded in Mexico in 1945. The company is widely known for packaged breads, pastries and snack products and uses variations of this friendly red wordmark on a light-blue banner across many markets.

Frequently asked

What text appears in this logo?

The logo shows the wordmark "BIMBO" in uppercase letters.

What are the main colours?

A light-cyan background, coral-red wordmark, plus navy and medium-blue stripes.

Does the logo depict an object or mascot?

No. It's a wordmark placed on a wavy banner; there are no obvious depicted objects or mascots in this image.

Similar logos