Can-am Logo
A large, angular diagonal "X" in metallic grays forms the background element. The X is composed of two overlapping slashed bars with darker outlines and lighter interior gradients, giving a forged/metallic, high-contrast appearance. Over t...
Logo
About Can-am
A large, angular diagonal "X" in metallic grays forms the background element. The X is composed of two overlapping slashed bars with darker outlines and lighter interior gradients, giving a forged/metallic, high-contrast appearance.
Over the X sits a bold, lowercase white wordmark reading "can-am" with a thick black outline and slight italic/oblique slant. A small, uppercase orange tag reading "TEAM" is tucked beneath the right side of the wordmark, adding a bright accent and sporty contrast.
Shapes: diagonal 'X' shape bold rounded wordmark small rectangular tag outlined stroked elements
Style: sporty dynamic bold metallic gradient stroked/outlined
Text in logo: can-am TEAM
Visually conveys speed, motion and a competitive/team identity through a slashed metallic X and bold italicized wordmark.
Colors
Extracted from the image. How we pick the colors →
Can-am Logo History
Can-Am is a powersports brand of Bombardier Recreational Products (BRP) known for ATVs, side-by-side off-road vehicles and the three-wheeled Spyder.
Frequently asked
Is there text in this logo?
Yes — the wordmark reads 'can-am' in lowercase with a small uppercase 'TEAM' tag.
What are the main colours?
Black outlines, light metallic gray for the X, white for the wordmark, and orange for the 'TEAM' tag.
What does the X element suggest?
The slashed metallic X suggests motion, speed and a rugged/powersports aesthetic.