Casas Bahia Logo

A colorful cartoon mascot of a young boy with a large brown cangaceiro-style hat studded with silver rivets and a decorative emblem. He has black hair, wide smiling mouth showing teeth, raised arms and open hands. The character wears a brig...

Logo

Cartoon boy mascot wearing a brown cangaceiro hat, yellow T-shirt reading 'BAHIA', blue shorts and red sneakers.
Casas Bahia logo

About Casas Bahia

A colorful cartoon mascot of a young boy with a large brown cangaceiro-style hat studded with silver rivets and a decorative emblem. He has black hair, wide smiling mouth showing teeth, raised arms and open hands. The character wears a bright yellow T-shirt with the word "BAHIA" in blue on the chest, blue shorts, yellow socks and red sneakers with white toe caps, standing on a simple dark oval shadow.

The illustration is a playful, vector-style mascot with smooth shading and bold outlines, exaggerated proportions (large head and hat), and high-contrast, saturated colors that emphasize a friendly, approachable personality.

What's in it: child/boy cangaceiro-style leather hat (with metal studs) sneakers shadow

Shapes: mascot character rounded cangaceiro hat oval shadow wordmark on clothing

Style: cartoon mascot vector-style playful bold colors

Text in logo: BAHIA

Friendly, approachable retail mascot with a regional (Northeastern Brazilian cangaceiro) hat reference; evokes playfulness and local cultural identity.

Colors

Extracted from the image. How we pick the colors →

Bright yellow
#FFD200 · primary
Medium blue
#2C66E8 · secondary
Warm brown
#A3703D · secondary
Vivid red
#E53935 · accent
Light skin tone
#F5C898 · accent

Casas Bahia Logo History

Casas Bahia is a major Brazilian retail chain; the smiling child mascot wearing a cangaceiro-style hat and a shirt labeled "BAHIA" is used in the brand's advertising and visual identity.

Frequently asked

Which brand uses this mascot?

This mascot is used by the Brazilian retail chain Casas Bahia.

What does the hat represent?

Visually it is a cangaceiro-style hat (Northeastern Brazil cultural reference) with metal studs and a decorative emblem.

Is there readable text in the logo?

Yes — the yellow T-shirt on the character shows the word 'BAHIA'.

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