Colgate Logo
A bold white italic wordmark reading "Colgate" is centered on a bright red, slanted trapezoid background (a rectangle with the right side angled). The letters are thick and slightly oblique, with a subtle grey drop shadow beneath the white...
Logo
About Colgate
A bold white italic wordmark reading "Colgate" is centered on a bright red, slanted trapezoid background (a rectangle with the right side angled). The letters are thick and slightly oblique, with a subtle grey drop shadow beneath the white text that gives a faint lifted effect. A small registered trademark symbol (®) appears near the top-right of the wordmark.
The red shape fills most of the image area and tapers slightly at the right edge; there are no other pictorial elements or imagery—the composition is a high-contrast, minimal wordmark-on-block layout designed for strong visibility on packaging and advertising.
What's in it: wordmark (Colgate) registered trademark symbol
Shapes: slanted trapezoid background wordmark registered trademark symbol
Style: bold italic clean minimalist corporate high-contrast
Text in logo: Colgate®
High visibility, energy and dynamism (from the italic white wordmark on a bold red block); the white-on-red contrast suggests cleanliness and strong brand presence.
Colors
Extracted from the image. How we pick the colors →
Colgate Logo History
Colgate is the flagship oral-care wordmark of Colgate-Palmolive, a long-established consumer goods company whose origins trace to William Colgate (founded 1806). The Colgate name is widely associated with toothpaste and oral hygiene products.
Frequently asked
Is this the Colgate logo?
Yes — it's the Colgate wordmark used by the Colgate-Palmolive oral care brand.
What are the main colors used?
Primary red (#E31C26), white (#FFFFFF) for the wordmark, and a light grey (#9B9B9B) used as a subtle drop shadow.
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