Costco Wholesale Logo

A bold, all-caps wordmark: the top line reads "COSTCO" in thick, red, slightly italicised sans-serif letters. A small ™ mark appears near the top-right of the red wordmark. Below and slightly inset to the right is the smaller blue word "WHO...

Logo

Red slanted "COSTCO" wordmark above blue "WHOLESALE" with three blue horizontal stripes.
Costco Wholesale logo

About Costco Wholesale

A bold, all-caps wordmark: the top line reads "COSTCO" in thick, red, slightly italicised sans-serif letters. A small ™ mark appears near the top-right of the red wordmark.
Below and slightly inset to the right is the smaller blue word "WHOLESALE" in uppercase. To the left of the blue word are three parallel horizontal blue bars/stripes that align under the red wordmark and extend leftward, creating a stacked two-line layout.

Shapes: wordmark parallel horizontal bars stacked layout italicised letters

Style: bold sans-serif minimal flat corporate

Text in logo: COSTCO WHOLESALE

The forward-leaning/italic red wordmark suggests motion and energy; the stacked blue stripes and smaller 'WHOLESALE' convey structure, stability and a commercial/warehouse identity.

Colors

Extracted from the image. How we pick the colors →

Red (wordmark)
#ED1C24 · primary
Blue (stripes and 'WHOLESALE')
#0066B3 · secondary
White (background)
#FFFFFF · accent

Frequently asked

What colors are used?

A bright red for the main wordmark, a medium/deep blue for the stripes and 'WHOLESALE', on a white background.

Is there any symbol besides text?

Yes — three parallel horizontal blue bars to the left of the word 'WHOLESALE'.

What style is the wordmark?

Bold, all-caps, slightly italicised sans-serif for the primary wordmark; smaller flat sans-serif for the secondary word.

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