DACIA Logo

A monochrome, rounded triangular badge with a thick black outer border and a white interior field. Centered near the top of the white area is a bold, geometric uppercase wordmark reading "DACIA" in a sans-serif style. The lower portion of...

Logo

Monochrome rounded shield badge with 'DACIA' wordmark and U-shaped black cutout.
DACIA logo

About DACIA

A monochrome, rounded triangular badge with a thick black outer border and a white interior field. Centered near the top of the white area is a bold, geometric uppercase wordmark reading "DACIA" in a sans-serif style.

The lower portion of the badge contains a U-shaped cutout or chevron that creates a large black negative space, reinforcing the badge’s shield-like silhouette and giving the mark a two-part black-and-white contrast.

What's in it: shield chevron

Shapes: rounded triangular shield badge U-shaped cutout wordmark block

Style: minimalist monochrome geometric badge modern

Text in logo: DACIA

Shield-like badge/chevron suggesting protection, solidity and a vehicular identity (automotive badge).

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary
Light gray (outline)
#BDBDBD · accent

DACIA Logo History

Dacia is a Romanian automotive manufacturer founded in 1966 and acquired by Renault in 1999. The company refreshed its visual identity to a simplified, shield-like badge (monochrome with a U-shaped element) as part of a recent rebranding unveiled around 2021.

Frequently asked

What brand uses this badge?

This badge is used by Dacia, an automotive manufacturer.

What industry is this logo from?

Automotive — it reads like a vehicle manufacturer’s badge.

What do the colours and shape communicate?

The black-and-white, geometric shield evokes simplicity, solidity and a car-badge identity.

Similar logos