DJI PHANTOM Logo

Stacked two-line logo: a bold, lowercase blue "dji" wordmark sits above a red uppercase "PHANTOM" wordmark. The blue mark uses rounded, compact letterforms; the red wordmark is geometric and wide-set. A red, tilted elliptical swoosh (sugges...

Logo

Blue 'dji' wordmark above red 'PHANTOM' wordmark with a red orbital swoosh.
DJI PHANTOM logo

About DJI PHANTOM

Stacked two-line logo: a bold, lowercase blue "dji" wordmark sits above a red uppercase "PHANTOM" wordmark. The blue mark uses rounded, compact letterforms; the red wordmark is geometric and wide-set.
A red, tilted elliptical swoosh (suggesting an orbital path) arcs from the lower-left, passes behind the word "PHANTOM", and finishes above the center, creating a sense of motion. The design is flat (no gradients) and uses strong color contrast against a white background.

What's in it: swoosh orbit/elliptical path

Shapes: wordmark ellipse/swoosh stacked layout rounded letterforms

Style: modern minimalist geometric flat bold

Text in logo: dji PHANTOM

The tilted elliptical swoosh evokes motion, orbit and flight — reinforcing themes of aerial movement and technology.

Colors

Extracted from the image. How we pick the colors →

Blue
#0066B3 · primary
Red
#D61E1E · primary
White
#FFFFFF · secondary

DJI PHANTOM Logo History

Phantom is the consumer drone/quad­copter product line produced by DJI (Dà-Jiāng Innovations). It was established as DJI's flagship consumer drone series.

Frequently asked

What product does this logo represent?

The logo is for the DJI Phantom line of consumer drones.

What are the main colors in the logo?

Primary colors are medium blue (#0066B3) and red (#D61E1E) on a white background.

What does the swoosh symbolize?

Visually it suggests motion, trajectory or an orbital path, reinforcing flight and aerial technology.

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