Eicher Motors Logo
A flat red circular emblem sits above a heavy uppercase wordmark. Inside the circle is a left-facing horse-head silhouette; the right edge of the circle extends into a series of horizontal, evenly spaced red stripes that suggest motion. Be...
Logo
About Eicher Motors
A flat red circular emblem sits above a heavy uppercase wordmark. Inside the circle is a left-facing horse-head silhouette; the right edge of the circle extends into a series of horizontal, evenly spaced red stripes that suggest motion.
Beneath the emblem is a bold, geometric grey wordmark reading "EICHER" in all caps. The overall look is minimal, corporate and high-contrast, using solid fills and simple shapes.
What's in it: horse head
Shapes: circle horizontal lines wordmark silhouette
Style: flat minimalist bold corporate
Text in logo: EICHER
A horse head combined with trailing horizontal stripes visually suggests power, speed and forward motion.
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What animal is shown in the emblem?
A left-facing horse head silhouette.
What are the main colours?
A bright red emblem, dark grey wordmark and black used for the silhouette/accents (approximate hexes provided).
What does the striped detail mean?
The horizontal red stripes extending from the circle visually imply motion or forward momentum.