ESPN Logo

A bold, condensed, slanted wordmark that reads "ESPN" in thick uppercase letters. Each letter is stylized with one or more horizontal cuts/stripes that create a sense of speed and forward motion; the letterforms are tightly spaced and itali...

Logo

Black stylized ESPN wordmark with slashed horizontal bars and registered trademark symbol.
ESPN logo

About ESPN

A bold, condensed, slanted wordmark that reads "ESPN" in thick uppercase letters. Each letter is stylized with one or more horizontal cuts/stripes that create a sense of speed and forward motion; the letterforms are tightly spaced and italicized. To the right of the letters sits a small registered trademark symbol (®).

The treatment is strictly monochrome in this image — black letterforms on a white background — with clean, geometric strokes and no additional imagery or gradients.

What's in it: wordmark registered trademark symbol (®)

Shapes: wordmark italicized/oblique horizontal stripes registered trademark circle

Style: bold condensed sans-serif minimalist dynamic monochrome

Text in logo: ESPN

The slashed, slanted letterforms visually evoke speed, motion and athletic energy.

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
White
#FFFFFF · secondary

ESPN Logo History

ESPN (Entertainment and Sports Programming Network) is an American sports television network launched in 1979; the slashed, condensed wordmark has been a long-standing primary logo treatment for the brand.

Frequently asked

Does the logo contain any symbols besides the letters?

Yes — a small registered trademark symbol (®) appears to the right of the wordmark.

What colors are used in this version of the logo?

This image is monochrome: black letters on a white background.

What does the design style convey?

The slashed, italic letterforms convey motion, speed and athletic energy, fitting for a sports broadcaster.

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