ESRB Logo

Logo

ESRB logo

About ESRB

A grid of black-and-white rating tiles arranged in two rows. Each tile is a mostly black square with a large, bold white letter or letter combination (e.g., "eC", "E", "E10+", "T", "M", "AO", "RP", "K-A") tilted or centered inside the square. Above each square is a small black header bar with white uppercase category text (for example "EARLY CHILDHOOD", "EVERYONE", "TEEN", "MATURE 17+", etc.).

Below each square is a white footer area with the small uppercase phrase "CONTENT RATED BY ESRB" (sometimes with the letters "ESRB" emphasized). The overall look is stark, high-contrast, and typographic — each tile clearly communicates an age or content category using bold letterforms and minimal ornamentation.

What's in it: letterforms (rating letters and numbers)

Shapes: square tiles header bars footer bands bold letterforms

Style: monochrome bold typographic minimalist icon set

Text in logo: ESRB

Conveys age classification and content suitability through bold, authoritative lettermarks and clear labels.

Colors

Extracted from the image. How we pick the colors →

Black

#000000 · primary

White

#FFFFFF · secondary

Neutral gray

#9B9B9B · accent

ESRB Logo History

The Entertainment Software Rating Board (ESRB) is the self-regulatory organization that assigns age and content ratings to video games and interactive media; it introduced a set of standardized rating icons (including EC, E, E10+, T, M, AO, RP and legacy K-A) in the mid-1990s to communicate suitability to consumers and retailers.

Frequently asked

What do the letters (E, T, M, AO, RP, EC) mean?

They are ESRB content ratings indicating recommended player age ranges or status: EC (Early Childhood), E (Everyone), E10+ (Everyone 10 and older), T (Teen), M (Mature 17+), AO (Adults Only 18+), RP (Rating Pending).