Exide Logo
A bold, all-caps red wordmark reading "EXIDE" on the top line with smaller red text "INDUSTRIES LIMITED" stacked beneath. To the left of the wordmark is a solid purple circle containing a black zigzag/bolt-like shape that runs vertically th...
Logo
About Exide
A bold, all-caps red wordmark reading "EXIDE" on the top line with smaller red text "INDUSTRIES LIMITED" stacked beneath. To the left of the wordmark is a solid purple circle containing a black zigzag/bolt-like shape that runs vertically through the circle.
The typography is heavy, geometric and sans-serif with angled cuts on some letter strokes (notably the E and D). The overall look is flat, high-contrast and corporate, using a limited palette of red, purple, black and white.
What's in it: lightning bolt / zigzag
Shapes: circle wordmark zigzag/bolt
Style: bold geometric flat corporate uppercase
Text in logo: EXIDE INDUSTRIES LIMITED
Evokes electricity, power and energy (lightning/bolt motif beside a strong corporate wordmark).
Colors
Extracted from the image. How we pick the colors →
Frequently asked
Which company uses this logo?
The wordmark in the logo reads 'EXIDE INDUSTRIES LIMITED'.
What do the main elements represent visually?
A purple circle with a black zigzag/bolt suggests electricity or power, paired with a strong red wordmark for a corporate identity.
What are the primary colors used?
Primary red (#E21B23), a secondary purple (#3C2D97), plus black and white accents.
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