Farmers Insurance Group Logo
A red heraldic shield sits at the top center, containing stacked white uppercase text. Beneath and partially behind the shield is a blue semicircular arch composed of geometric, radiating lines and small diamond details that form a fan or s...
Logo
About Farmers Insurance Group
A red heraldic shield sits at the top center, containing stacked white uppercase text. Beneath and partially behind the shield is a blue semicircular arch composed of geometric, radiating lines and small diamond details that form a fan or sunburst-like pattern.
Below the emblem is a large, spaced uppercase wordmark reading "FARMERS" in bright red serif letters. The overall mark uses flat colors with a classic, corporate badge layout.
What's in it: shield
Shapes: shield semicircular arch wordmark radiating geometric lines
Style: corporate badge-like flat classic bold
Text in logo: FARMERS
The shield suggests protection and security; the semicircular fan of radiating lines evokes coverage, reach or a rising/expanding form.
Colors
Extracted from the image. How we pick the colors →
Farmers Insurance Group Logo History
Farmers Insurance Group is a long-established U.S. insurance company founded in 1928 and headquartered in the Los Angeles area.
Frequently asked
What company does this logo belong to?
This is the logo for Farmers Insurance (Farmers Insurance Group).
What are the main colors used?
Bright red, dark navy blue, and white.
What does the shield represent visually?
Visually the shield suggests protection, security and reliability.