FIAT 500 2007 Logo

A stacked, two-row rendition of the numerals “500” rendered as three connected, rounded ovals per row. The top row is a solid dark (near-black) version of the mark; the bottom row is a lighter, metallic/chrome-looking version with subtle hi...

Logo

Stacked stylized '500' numerals, dark top row and chrome/light silver bottom row.
FIAT 500 2007 logo

About FIAT 500 2007

A stacked, two-row rendition of the numerals “500” rendered as three connected, rounded ovals per row. The top row is a solid dark (near-black) version of the mark; the bottom row is a lighter, metallic/chrome-looking version with subtle highlights and shadowing that give a slight three-dimensional appearance.

Each digit is simplified into smooth, continuous oval shapes (no serifs or separate stroke terminals). The two rows are aligned horizontally and offset so the lighter row sits directly beneath the darker row, creating a stacked, dual-tone badge effect.

What's in it: numerals (500)

Shapes: wordmark rounded ovals stacked rows connected shapes

Style: minimalist retro-inspired geometric metallic gradient

Text in logo: 500

A numeric model wordmark emphasizing a compact, friendly and retro-inspired identity through rounded shapes; the chrome-like lower row suggests automotive badging/metal trim.

Colors

Extracted from the image. How we pick the colors →

Near-black
#111111 · primary
White/bright highlight
#FFFFFF · secondary
Light silver
#C9CCD0 · accent
Medium gray (shadow)
#6A6A6A · accent

FIAT 500 2007 Logo History

The "500" nameplate was revived by Fiat in 2007 (the Nuova 500). This stylized, stacked "500" logotype has been used as a model badge and promotional mark for that 2007-era Fiat 500.

Frequently asked

What vehicle uses this logo?

This stylized "500" is used as the model badge for the Fiat 500 (revived Nuova 500 introduced in 2007).

What do the two rows represent visually?

The top row is a solid dark version of the mark and the bottom row is a lighter, chrome-like version — together they form a stacked, automotive badge effect.

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