flickr Logo

A bold, lowercase wordmark reading "flickr" set in a heavy, rounded sans-serif. The letters "flick" are rendered in a bright medium blue; the final letter "r" is a contrasting magenta/pink. Above and aligned to the right of the wordmark is...

Logo

Flickr wordmark in blue with a magenta 'r' and small gray 'GAMMA™' above at right.
flickr logo

About flickr

A bold, lowercase wordmark reading "flickr" set in a heavy, rounded sans-serif. The letters "flick" are rendered in a bright medium blue; the final letter "r" is a contrasting magenta/pink. Above and aligned to the right of the wordmark is a much smaller uppercase word "GAMMA" in a neutral gray and a small ™ mark in magenta to the right.

The mark is flat and two-toned with strong colour contrast between the blue base wordmark and the single magenta letter. Letterforms are simple and modern with slightly rounded terminals.

Shapes: wordmark lowercase logotype uppercase microtext

Style: modern minimalist flat sans-serif two-tone

Text in logo: flickr GAMMA™

Two-tone treatment (blue word + magenta 'r') creates a distinctive, playful accent on the final letter; overall evokes a modern consumer tech/photo-sharing brand.

Colors

Extracted from the image. How we pick the colors →

Medium blue
#0063DC · primary
Magenta pink
#FF0084 · accent
Neutral gray
#9B9B9B · secondary
White/background
#FFFFFF · secondary

flickr Logo History

Flickr is an image hosting and photo-sharing service originally created by Ludicorp and launched in 2004. It was acquired by Yahoo in 2005 and later purchased by SmugMug in 2018.

Frequently asked

What company uses this logo?

Flickr, the image hosting and photo-sharing service.

Who owns Flickr?

Flickr is owned by SmugMug (acquired in 2018); it was founded by Ludicorp (2004) and previously owned by Yahoo (from 2005).

What are the brand colours?

Primary blue (#0063DC) with a magenta/pink accent (#FF0084), plus neutral gray for small copy.

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