Flipkart Logo

A blue lowercase wordmark reading "Flipkart" set in a rounded, slightly italic sans-serif sits to the left of a bright yellow shopping-bag emblem. The bag is a rounded-rectangle with a folded top flap, a white curved handle, and a stylised...

Logo

Flipkart logo: blue 'Flipkart' wordmark next to a yellow shopping bag with a stylised blue 'f'.
Flipkart logo

About Flipkart

A blue lowercase wordmark reading "Flipkart" set in a rounded, slightly italic sans-serif sits to the left of a bright yellow shopping-bag emblem. The bag is a rounded-rectangle with a folded top flap, a white curved handle, and a stylised lowercase blue "f" placed on the bag; short horizontal motion lines extend from the "f" to suggest speed.

The mark uses bold, saturated colours with a clean, modern look and a small amount of shading on the bag for depth. Overall composition balances a freestanding wordmark with an emblem that can be used independently.

What's in it: shopping bag lowercase 'f' motion lines

Shapes: wordmark rounded-rectangle bag folded top flap lowercase letterform emblem motion lines

Style: modern playful clean italic wordmark subtle gradient

Text in logo: Flipkart

A shopping bag represents retail/e-commerce; the blue 'f' and motion lines on the bag visually suggest fast shopping or delivery.

Colors

Extracted from the image. How we pick the colors →

Flipkart blue
#2874F0 · primary
Bag yellow
#FFCC00 · primary
White
#FFFFFF · accent

Flipkart Logo History

Flipkart is an Indian e-commerce company founded in 2007 by Sachin and Binny Bansal. It grew into one of India's largest online marketplaces and drew major investment and acquisitions (notably Walmart acquiring a majority stake in 2018).

Frequently asked

What are the brand colours?

Primary blue (#2874F0) and bag yellow (#FFCC00), with white accents.

Is there text in the logo?

Yes — the logo includes the wordmark 'Flipkart' in a rounded, slightly italic blue sans-serif.

What does the bag icon represent?

A shopping bag symbolising retail/e-commerce; the small motion lines beside the 'f' imply speed or fast delivery.

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