Ford Focus Logo
A single, connected cursive wordmark reading "Focus" drawn in a fluid, italic script. The letters are low-contrast black strokes with smooth, rounded terminals and a slightly condensed, forward-leaning slant. The mark is monochrome (black...
Logo
About Ford Focus
A single, connected cursive wordmark reading "Focus" drawn in a fluid, italic script. The letters are low-contrast black strokes with smooth, rounded terminals and a slightly condensed, forward-leaning slant.
The mark is monochrome (black on white) with no additional symbols, framing, or background elements—appears as a vehicle-style model badge or handwritten logotype presented horizontally.
Shapes: wordmark connected script horizontal layout
Style: script cursive italic minimalist monochrome handwritten
Text in logo: Focus
The flowing, forward-leaning script suggests motion and dynamism (sporty/energetic feel).
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What text is in the logo?
The logo reads "Focus" in connected cursive/script.
What colors does the logo use?
Pure black wordmark on a white background.
Is this the Ford logo?
The wordmark says "Focus" (a Ford model name), but the image itself is just the model wordmark; I can't confirm broader brand history from this image alone.