Ford ST Logo

A glossy, italicized two-letter mark composed of an interlocked 'S' and 'T'. The letters use a thick, rounded stroke with the 'S' formed as a continuous curved shape that flows into the vertical and slanted crossbar of the 'T'. The fill is...

Logo

Red glossy italic 'ST' car badge with silver chrome outline.
Ford ST logo

About Ford ST

A glossy, italicized two-letter mark composed of an interlocked 'S' and 'T'. The letters use a thick, rounded stroke with the 'S' formed as a continuous curved shape that flows into the vertical and slanted crossbar of the 'T'.

The fill is a red gradient (lighter toward the top-left, deeper toward the lower-right) with bright white highlights and a chrome/silver beveled outline giving a three-dimensional, metallic badge appearance. The whole mark is slanted forward, suggesting motion.

What's in it: letter S letter T

Shapes: stylized letterforms italic slant rounded terminals beveled outline

Style: glossy metallic gradient italic automotive badge

Text in logo: ST

Visually suggests speed, aggression and performance through the forward slant, bold red gradient and metallic badge treatment.

Colors

Extracted from the image. How we pick the colors →

Bright red
#FF4B3B · primary
Deep red
#B21818 · secondary
Chrome silver
#C3C6C8 · accent
White highlight
#FFFFFF · accent

Frequently asked

What letters appear in the logo?

The mark is composed of the letters 'S' and 'T'.

What are the main colours?

A red gradient (bright to deep red) with silver/chrome outline and white highlights.

What style is the logo?

A glossy, metallic automotive badge style with an italic forward slant that evokes motion.

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