G.I. Joe Logo

A flat, symmetrical red silhouette of a cobra hood viewed head-on. The outer hood forms an elongated oval that tapers into two pointed tails at the bottom; a simplified cobra head sits at the top center. Inside the hood a tall black vertic...

Logo

Red stylized cobra hood emblem with black central slit and horizontal stripes.
G.I. Joe logo

About G.I. Joe

A flat, symmetrical red silhouette of a cobra hood viewed head-on. The outer hood forms an elongated oval that tapers into two pointed tails at the bottom; a simplified cobra head sits at the top center.

Inside the hood a tall black vertical slit represents the snake's body, flanked by evenly spaced horizontal red bars on each side that follow the hood curve. The mark is a bold, two‑colour (red and black) graphic with no text.

What's in it: cobra (snake) head/hood

Shapes: symmetrical cobra hood silhouette elongated oval vertical tapered slit curved horizontal stripes pointed twin tail

Style: minimalist flat silhouette bold iconic

Visually evokes a cobra/snake — danger, aggression and threat through the hood shape and sharp points.

Categories

Media
G.I. Joe Television Media United States G.I. Joe

Colors

Extracted from the image. How we pick the colors →

Bright red
#D72625 · primary
Black
#000000 · secondary
White (background)
#FFFFFF · accent

G.I. Joe Logo History

This emblem is the Cobra insignia: the symbol of the fictional Cobra organization, the primary antagonist in the G.I. Joe franchise (toys, comics and animated series) first popularized in the early 1980s.

Frequently asked

Which franchise uses this emblem?

This is the Cobra insignia, used by the antagonist organization in the G.I. Joe franchise.

Does the logo include any text?

No — the mark is purely a graphic/silhouette with no wordmark.

What colours are used?

A bright red primary shape on a black interior slit, typically shown on a white background.

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