Gloria Jeans coffee Logo

About Gloria Jeans coffee

A badge-style logo with a rectangular/arched plaque in warm beige and cream tones, outlined by a thin maroon/brown border. Centered on the plaque is a two-line wordmark: a large serif title reading "Gloria Jean's" and a smaller curved all-caps line reading "COFFEES" beneath it.

Above the plaque sits an illustrated steaming coffee cup rendered in golden-yellow and brown with layered shading: a cup and saucer shape, a stylized swirl of latte/foam on top, and a single dark-brown steam curl rising from the cup. The overall treatment uses soft highlights and shadows to give a slightly embossed, vintage feel.

What's in it: coffee cup saucer steam swirl latte/foam swirl

Shapes: arched rectangle / badge rounded cup silhouette saucer curve swirl (latte art) circle single steam curl wordmark

Style: retro illustrative badge embossed serif wordmark warm

Text in logo: Gloria Jean's COFFEES

Visually communicates coffee, warmth and a traditional café/brand identity through the steaming cup, latte swirl and classic badge-style wordmark.