GMC Logo
Bold, uppercase three-letter wordmark reading "GMC" in a glossy red gradient fill. Each letter is thick and slightly condensed with rounded corners; the red transitions from a brighter mid-red on top to a darker red toward the bottom, givin...
Logo
About GMC
Bold, uppercase three-letter wordmark reading "GMC" in a glossy red gradient fill. Each letter is thick and slightly condensed with rounded corners; the red transitions from a brighter mid-red on top to a darker red toward the bottom, giving a subtle vertical gradient.
Letters have a pronounced metallic/chrome bevel and black inner stroke that create a 3D, badge-like appearance. Thin white highlights and reflections along the tops and edges enhance the shiny, automotive emblem look; the letters sit tightly spaced with consistent stroke width throughout.
What's in it: letters
Shapes: wordmark uppercase letters 3D beveled letters rounded corners
Style: bold metallic gradient 3D automotive
Text in logo: GMC
Conveys strength, durability and an automotive/industrial badge aesthetic (heavy block letters with chrome finish).
Colors
Extracted from the image. How we pick the colors →
GMC Logo History
GMC is the truck and SUV brand of General Motors; the initials historically derive from General Motors Truck Company and the marque is used for GMC-branded light- and heavy-duty vehicles.
Frequently asked
What does GMC stand for?
GMC is the automotive brand of General Motors; the initials historically come from General Motors Truck Company.
What are the main colours used in this logo?
Primary red (#E22126) with metallic silver (#B6B6B6), black outlines (#000000) and white highlights (#FFFFFF).