Hankook Tires Logo
Left of the mark is a bold orange circular emblem made from curved, tapered elements that form an abstract swirl or swoosh suggesting rotation and forward motion. The emblem is solid orange with negative-space curves that create a dynamic,...
Logo
About Hankook Tires
Left of the mark is a bold orange circular emblem made from curved, tapered elements that form an abstract swirl or swoosh suggesting rotation and forward motion. The emblem is solid orange with negative-space curves that create a dynamic, spinning effect.
To the right sits a two-word uppercase italic wordmark in grey: "PERFORMANCE TIRES" (single-line). The type is condensed and slanted, giving a sense of speed; the overall layout is horizontal on a white background.
What's in it: abstract swirl
Shapes: circular emblem curved swoosh elements italic uppercase wordmark horizontal layout
Style: modern minimalist flat dynamic corporate
Text in logo: PERFORMANCE TIRES
Evokes motion, rotation and speed (abstract swirl suggests a rotating tire or wing-like momentum).
Colors
Extracted from the image. How we pick the colors →
Frequently asked
Does the image include the word 'Hankook'?
No — the visible text is 'PERFORMANCE TIRES'. The orange emblem is commonly associated with Hankook but the brand name 'Hankook' does not appear in this image.
What are the main colors used?
A bright orange (#FF6A00) for the emblem, dark gray (#444444) and mid gray (#8A8A8A) for the wordmark, on a white background (#FFFFFF).
What does the emblem represent visually?
Visually it is an abstract swirl/swoosh that suggests rotation, speed or forward motion—qualities tied to automotive tires.
Similar logos
