HYSTER Logo
A high-contrast yellow square badge with a thin black border divided visually into four quadrants. The top-left and bottom-right quadrants are filled solid black squares; the top-right quadrant contains a stylised downward-pointing arrow ma...
Logo
About HYSTER
A high-contrast yellow square badge with a thin black border divided visually into four quadrants. The top-left and bottom-right quadrants are filled solid black squares; the top-right quadrant contains a stylised downward-pointing arrow made from a rectangle and two black triangles, while the bottom-left quadrant contains a corresponding upward-pointing arrow assembled from triangles and small rectangles. Across the middle of the square, overlapping the quadrants, is the bold, condensed, italic uppercase wordmark "HYSTER" in black.
The design is geometric and industrial: strong right angles and simple shapes (squares, rectangles, triangles) create a compact, emblematic mark that reads well at small sizes and on equipment surfaces.
What's in it: downward arrow upward arrow
Shapes: square four-quadrant grid rectangle triangle italic wordmark
Style: industrial bold high-contrast geometric minimalist
Text in logo: HYSTER
The pair of opposing arrows suggests directional movement or lifting/handling; the solid squares and utilitarian wordmark reinforce an industrial, equipment-oriented identity.
Colors
Extracted from the image. How we pick the colors →
HYSTER Logo History
Hyster is a long-established brand of material handling equipment (notably forklifts). The yellow-and-black emblem is used prominently on its machines and signage to convey industrial use and visibility.
Frequently asked
What company uses this logo?
Hyster — a brand known for forklifts and material-handling equipment.
What do the arrows represent?
Visually they suggest directional movement (up and down), consistent with lifting and material handling.
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