iPhone 3G S Logo
A vertical stack of black/very-dark wordmark lockups and taglines on a white background. At the top is a plain “iPhone” wordmark in a bold, rounded sans-serif; below it appears a line with the Apple silhouette followed by “iPhone 3G.” Furth...
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About iPhone 3G S
A vertical stack of black/very-dark wordmark lockups and taglines on a white background. At the top is a plain “iPhone” wordmark in a bold, rounded sans-serif; below it appears a line with the Apple silhouette followed by “iPhone 3G.” Further down are two versions of the full product lockup reading “iPhone 3G” with a small rounded-square badge containing an “S” to the right. Small, faint tagline text beneath some lockups reads “The fastest, most powerful iPhone yet.”
The marks are monochrome (black/charcoal) with slight tonal variation for contrast: solid silhouettes for the Apple icon and the “S” badge outline, heavier black for the main wordmarks, and lighter gray for the tiny tagline text. Layout is centered and stacked, showing alternate treatments of the same product identity (wordmark-only, Apple+wordmark, and wordmark with S badge).
What's in it: apple (silhouette) rounded-square "S" badge
Shapes: wordmark rounded square badge apple silhouette stacked lockup small caption/tagline
Style: minimalist monochrome sans-serif wordmark stacked lockup subtle tonal contrast
Text in logo: iPhone / iPhone 3G / iPhone 3G S / The fastest, most powerful iPhone yet.
Apple product branding; the Apple silhouette clearly denotes Apple Inc.; the rounded-square “S” badge indicates a sub-model/variant (emphasis on a distinguishing letter).
Colors
Extracted from the image. How we pick the colors →
iPhone 3G S Logo History
This set of lockups and the tagline were used by Apple to market the iPhone 3G S (the 2009 update to the iPhone lineup). Apple positioned the 3G S as a faster, enhanced variant of the iPhone 3G; marketing materials used the small rounded-square “S” badge and the tagline “The fastest, most powerful iPhone yet.”
Frequently asked
What product does this logo represent?
This is the branding lockup for the Apple iPhone 3G S, shown in several wordmark and Apple-logo combinations.
What does the small rounded-square "S" mean?
The rounded-square badge contains the letter "S" used by Apple to denote the 3G S sub-model (a variant with improved performance).
When was this branding used?
This styling and the tagline were used around the iPhone 3G S launch period (2009) in Apple marketing materials.
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