JCB Logo
Large, bold white letters "JCB" fill a black, horizontally-oriented rounded rectangle that sits centered on a solid yellow-orange background. The letterforms are heavy, blocky and tightly spaced; the rectangle has a thin black outline again...
Logo
About JCB
Large, bold white letters "JCB" fill a black, horizontally-oriented rounded rectangle that sits centered on a solid yellow-orange background. The letterforms are heavy, blocky and tightly spaced; the rectangle has a thin black outline against the background.
A small yellow square containing a miniature black-on-yellow "JCB" wordmark sits overlapping the rectangle near the top-left corner. The treatment is flat, high-contrast and highly legible at small sizes.
Shapes: rounded rectangle square (inset/overlap) wordmark / block letterform
Style: bold minimalist flat industrial high-contrast
Text in logo: JCB
Evokes construction and industrial strength through high-contrast yellow/black colouring and heavy block lettering.
Colors
Extracted from the image. How we pick the colors →
JCB Logo History
JCB is a British construction equipment manufacturer founded by Joseph Cyril Bamford in 1945; the brand is widely known by the initials JCB.
Frequently asked
What does the text in the logo read?
The wordmark reads 'JCB' in large white block letters.
What industry does this logo represent?
The design and colours are typical of construction and heavy equipment branding.
Are the yellow and black colours significant?
Yes — the high-contrast yellow and black are commonly used to communicate industrial strength and visibility.
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