Jelly Belly Logo
A bright red, rounded jelly-bean shaped background with two short curved yellow highlights near the top-left and top-right edges. Centered on the bean is a bold, flowing yellow script wordmark reading "Jelly Belly" with a thick black outlin...
Logo
About Jelly Belly
A bright red, rounded jelly-bean shaped background with two short curved yellow highlights near the top-left and top-right edges. Centered on the bean is a bold, flowing yellow script wordmark reading "Jelly Belly" with a thick black outline and a small registered ® mark near the lower right.
Overall the design is flat and cartoon-like, using high-contrast primary colors (red, yellow, black) and rounded, playful letterforms that follow the bean's contour.
What's in it: jelly bean
Shapes: rounded bean shape script wordmark curved highlights registered mark (circle)
Style: playful retro bold script flat colors outlined
Text in logo: Jelly Belly
Evokes a jellybean/candy — playful, sweet, and fun (clearly candy-related due to the bean shape and cheerful script).
Colors
Extracted from the image. How we pick the colors →
Frequently asked
What brand is this?
Jelly Belly.
What object is shown in the logo?
A stylized jelly bean shape with the 'Jelly Belly' wordmark.
What are the main colors and their hex values?
Bright red (#E31B23), vivid yellow (#FFD200), and black (#000000).
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