Lay's Logo

A bright circular yellow disc with a radial gradient (lighter centre, darker edges) forms the background. Across the front is a wide, wavy red ribbon that arcs left-to-right; the ribbon has a thin gold trim and a small curled peel at the to...

Logo

Yellow circular logo with red curved ribbon and white 'Lay's' script with gold trim.
Lay's logo

About Lay's

A bright circular yellow disc with a radial gradient (lighter centre, darker edges) forms the background. Across the front is a wide, wavy red ribbon that arcs left-to-right; the ribbon has a thin gold trim and a small curled peel at the top right.

Centered on the ribbon is a bold, italic white script wordmark with thick letterforms and a subtle gold drop shadow/outline. Small secondary text (“BRAND”) appears in very small white uppercase letters inside the lower right of the ribbon.

Shapes: circle curved ribbon script wordmark curl/peel detail

Style: bold playful script gradient 3D/embossed

Text in logo: Lay's

The round yellow disc visually suggests a sun or a round snack/chip; the red ribbon frames and highlights the wordmark.

Colors

Extracted from the image. How we pick the colors →

Sun yellow
#FFD200 · primary
Ribbon red
#C8102E · primary
White (wordmark)
#FFFFFF · accent
Gold trim
#B8860B · secondary

Frequently asked

What is the exact text shown in the logo?

The prominent script wordmark reads: "Lay's".

What are the dominant colours?

Dominant colours are yellow (#FFD200), red (#C8102E), white (#FFFFFF), and a gold trim (#B8860B).

Is the logo a flat or embossed style?

It uses gradients and shadows to create a 3D/embossed appearance (not flat).

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