Le Tour de France Logo

A bold black wordmark reading “Le Tour de France” in a rounded, slightly italic custom sans-serif. The text is mostly black; the letterforms are compact and connected in places, giving a dynamic, forward-leaning appearance. To the right of...

Logo

Black 'Le Tour de France' wordmark with a yellow circular wheel forming a stylized cyclist.
Le Tour de France logo

About Le Tour de France

A bold black wordmark reading “Le Tour de France” in a rounded, slightly italic custom sans-serif. The text is mostly black; the letterforms are compact and connected in places, giving a dynamic, forward-leaning appearance.
To the right of the wordmark (integrated with the letters) is a solid yellow/orange circular shape that functions as a wheel or sun. Small black cutouts within the circle and adjacent letter shapes create a simplified, stylized cyclist impression using negative space.

What's in it: stylized bicycle wheel cyclist (suggested by negative space)

Shapes: wordmark circle negative-space figure

Style: modern minimalist flat playful dynamic

Text in logo: Le Tour de France

Evokes cycling (wheel and rider) and motion; the yellow circle also suggests a sun or stage/finish marker.

Categories

Travel
Le Tour De France Travel France Le Tour De

Colors

Extracted from the image. How we pick the colors →

Black
#000000 · primary
Yellow-orange
#FFCC00 · secondary
White (background)
#FFFFFF · accent

Le Tour de France Logo History

Le Tour de France is an annual multi-stage men's road cycling race first held in 1903. It is organized by the Amaury Sport Organisation (ASO) and is one of cycling's Grand Tours.

Frequently asked

What does the yellow circle represent?

Visually it represents a bicycle wheel and can also read as a sun or stage marker.

Which sport is associated with this logo?

The logo is associated with road cycling and a multi-stage cycling race.

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