Liqui Moly Logo

A horizontally oriented rounded-rectangle badge split into two equal horizontal bands. The top band is solid blue and contains the wordmark "LIQUI" in very large, bold, geometric white uppercase letters; the bottom band is solid red and hol...

Logo

Rounded rectangle badge split blue (top) and red (bottom) with bold white 'LIQUI' over blue and 'MOLY' over red.
Liqui Moly logo

About Liqui Moly

A horizontally oriented rounded-rectangle badge split into two equal horizontal bands. The top band is solid blue and contains the wordmark "LIQUI" in very large, bold, geometric white uppercase letters; the bottom band is solid red and holds the wordmark "MOLY" in the same white bold uppercase type.

The colored bands sit inside a narrow white inset border and a very thin outer grey stroke; overall the design is high-contrast, blocky and tightly kerned, creating a compact stacked wordmark badge.

What's in it: wordmark

Shapes: rounded rectangle horizontal split stacked wordmark

Style: bold geometric sans-serif minimalist flat badge

Text in logo: LIQUI MOLY

Strong, industrial and utilitarian — the stacked bold wordmark and high-contrast colours read as a durable automotive/technical brand badge.

Colors

Extracted from the image. How we pick the colors →

Royal blue
#0B63C6 · primary
Signal red
#E2232B · primary
White
#FFFFFF · secondary

Frequently asked

What exact words appear in the logo?

The logo displays the uppercase wordmark 'LIQUI MOLY' stacked as two lines.

Which colours are dominant?

The dominant colours are a medium royal blue (top band), a vivid red (bottom band), and white for the lettering.

Is there any symbol separate from the text?

No separate pictorial symbol — the design is a stacked wordmark inside a rounded rectangular badge.

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