Lotto Logo
A horizontal black rectangular panel contains a white, italic, rounded lowercase wordmark reading "lotto" aligned to the right. To the left of the wordmark is a bright red square containing two white, offset diamond/lozenge shapes that crea...
Logo
About Lotto
A horizontal black rectangular panel contains a white, italic, rounded lowercase wordmark reading "lotto" aligned to the right. To the left of the wordmark is a bright red square containing two white, offset diamond/lozenge shapes that create a paired diagonal motif.
The design is flat and geometric with high contrast (white on black) and a bold red accent square. The wordmark is slanted/oblique and has thick, rounded strokes giving a sporty, dynamic feel.
Shapes: horizontal rectangle (background panel) square (red symbol panel) paired diagonal diamonds / lozenges italic lowercase wordmark
Style: flat geometric bold minimalist sporty italic
Text in logo: lotto
The slanted wordmark and the diagonal paired diamonds evoke motion, speed and sporty dynamism.
Colors
Extracted from the image. How we pick the colors →
Lotto Logo History
Lotto (Lotto Sport Italia) is an Italian sportswear company established in the 1970s, known for athletic footwear and apparel.
Frequently asked
Which brand uses this logo?
This is the logo of Lotto (Lotto Sport Italia), a sportswear/athletic apparel brand.
What are the main visual elements?
A red square with two white diagonal diamond shapes to the left and a bold white italic "lotto" wordmark on a black panel.